After traditional marketing tactics underperformed, Lawrence & Hanson launched a program directed at their wholesale electrical parts customers. With 3 member tiers and an integrated supplier program, Sparky Plus became much more than a loyalty program... it offered a positive multi-stakeholder outcome and a unique customer experience.
Says Rachel Raschilla from Lawrence & Hanson:
“We’re the industry leader in customer-centricity, and our Sparky Plus program demonstrates our dedication to the ongoing transformation of customers into valued members of our electrical community”.
Join Sparky Plus and many others to engage your customers and suppliers. Download our guide for all the details, and learn how we can customize a results-first loyalty, incentive or recognition program for your business.
