FAQs
Quick answers to common questions about the CarltonOne Platform.
CarltonOne
CarltonOne helps the world reward exceptional people. We inspire customers to be more loyal, sales teams to be more effective and employees to be more productive with a reward store offering the world’s most popular brands in over 190 countries.
A Canadian company founded over 30 years ago, CarltonOne today provides a single global rewards supply chain, delivered through one API, enabling engagement and loyalty platforms to scale globally with better pricing, richer catalog choice, operational efficiency, and flexible fulfillment while reducing complexity and delivery risk.
Learn more about what we offer and get in touch to see how we can work with you to engage your audience.
The CarltonOne Platform is an API-first infrastructure that empowers businesses to launch, scale, and manage rewards, loyalty, incentive, and recognition programs with ease and precision.
Designed as a true Platform-as-a-Service (PaaS), it offers a customizable suite of tools, services, and analytics that enable partners to directly motivate target audiences, or build new engagement-driven business models.
Every program is seamlessly connected to our rewards marketplace, featuring millions of locally curated merchandise, gift cards, travel experiences, event tickets, mobile top-ups, and charitable donation options across 190+ countries.
Our clients and partners trust CarltonOne to help grow their businesses when...
- Entering new global markets (Asia, LATAM, EMEA)
- Needing to refresh or expand their reward catalog to win RFPs
- Existing suppliers are slow, expensive, or operationally complex
- Investment round or new product launch
- Strategic shift toward platform and API-first models
To learn more about how we've helped businesses grow, see the Case Studies in our Resource Center.
Power2Motivate (or P2M) was the brand name for one of the first products created by CarltonOne to help companies run customized employee engagement, sales incentive or customer loyalty programs.
Built on the CarltonOne Platform, P2M today offers these innovative features:
- Custom member dashboards — where choose the engagement tools available to your members
- Reporting — to retrieve important info and context on user engagement and program performance
- Global Rewards Store — determine the products and services available for members to redeem
- Badges/Trophy Case — collect icons that represent member achievements in your program
- Metrics Manager & Leaderboards — reward members for meeting custom KPIs
- Instant Recognition Cards — recognize members for their achievements
- Years of Service Awards — celebrate a member's time with your business
- News Feed & Communication Centre — keep members up to date on all the latest in your program
- Social Recognition — connect with other members through your program
- Birthday Awards — celebrate a member birthdays
- Budget Manager — allocate the points available for members to send each other as awards
- Nomination Wizard — send members awards for a job well done
- Point Manager — manage the points a member has to redeem rewards in your store
- Surveys — collect information from members to tailor content to your audience and boost engagement
- Travel Incentives — allow members to redeem travel rewards (like discount flights, hotels, car rentals, and more)
Global Rewards Solutions (or GRS) was the name for the CarltonOne Platform feature that sources and ships in-country merchandise and gift card rewards in over 190 countries.
With just one integration, clients today can unlock access to millions of physical and digital rewards from over 10,000 brands - simplifying program administration. All rewards are locally sourced in-country, assuring authentic products with correct plug, voltage, language, tax compliance and full warranty coverage,
Our reward model offers the best negotiated price with no extra costs: no sticker shock, no hidden extras.
CarltonOne provides a single global rewards supply chain, delivered through one API, enabling engagement and loyalty platforms to scale globally with better pricing, richer catalog choice, operational efficiency, and flexible fulfillment while reducing complexity and delivery risk.
Our reward selection includes:
- Merchandise
- Gift cards
- Prepaid cards
- Event tickets
- Mobile top-up
- Flights, hotel, car rental
- VIP experiences
- Charities
Internationally, CarltonOne helps our clients and partners overcome these significant business challenges:
- Need to expand reward catalog globally without building new supplier relationships.
- Desire to consolidate fragmented reward supply across multiple regions, vendors, or internal systems.
- Need to reduce operational overhead (procurement, compliance, invoicing, currency, tax, fulfilment).
- Pressure to improve pricing efficiency, margin management, or competitiveness.
- Requirement for real-time digital rewards to support scalable and automated journeys.
Millions of Rewards
Our global rewards catalog includes merchandise items from the world’s most popular brands, gift cards, prepaid cards, travel bookings (hotels, flights, car rentals & excursions), mobile top-up, charitable donations, event and concert tickets, savings coupons and VIP experiences... locally sourced and delivered to over 190 countries.
Yes. You can fully curate the reward selection by location, audience, category, pricing or brand preferences, and create a personalized shopping experience.
C1 will even work with you if you want to set up custom rules for catalogs to further refine the rewards available to your users.
We're proud of our global delivery SLAs, with over 98% of rewards shipped to members in under 3 days.
Customizable Storefronts
Absolutely. You can apply your branding, colors, logo, language, and navigation to create a fully white-labeled shopping experience.
Through the robust admin settings we make available, you can even style your storefront using CSS and HTML to ensure your branding guidelines are followed from end to end.
Yes. You can customize your storefront to gate content and rewards based on users, location, and behavior to deliver relevant, high-impact experiences.
Yes. We’ve created showcase Stores for Apple, Beats, Cabela’s and other popular brands that you can easily integrate into your storefront to deliver a seamless product browsing and shopping experience.
With other powerful widgets, you can also create custom banners and content blocks to promote the reward brands of your choice.
24/7 Global Support
Yes – CarltonOne also offers technical support for all programs, with a fast-response team committed to resolving any program disruptions, access or configuration issues.
As a CarltonOne partner, you also have access to our extensive Knowledge Center and C1 University Training resources to learn how to use all of CarltonOne's program tools and features.
Gifting Programs
Yes. Our platform supports direct gifting, surprise-and-delight campaigns, and spot awards — no points needed!
You can also maintain storefronts where members redeem rewards for cash at discounted prices through the various financial providers that work with CarltonOne.
You can also send members credit to celebrate milestones which they can redeem for rewards in your store.
AI-powered features
AI powers accurate reward search results, personalized reward recommendations, reward curation, translations, fraud detection, and performance insights.

You can add our AI-powered widgets to your storefront program to improve performance and drive sales.
Yes. You can choose where to use AI: like storefront personalization or analytics, based on your goals.
You can add our AI-powered widgets to your storefront program through our marketplace, and customize their settings to determine the depth of our AI in your program.
Financial Services & Security
Yes. We meet enterprise standards including SOC 2, ISO, GDPR, and support complex procurement and security reviews. Specifically:
- Data-at-rest is encrypted with AES-256
- Data-in-transit is encrypted with TLS 1.2 and above
- We run annual penetration tests
- We receive annual SOC 2 Type II audits
- Fully GDPR, PIPEDA, CCPA, CASL and PCI-DSS SAQ A-EP compliant
- BCP and DRP is in place
- MFA is enabled for all systems and networks access
Employee Recognition
Absolutely. Our tools allow you to create custom awards and approval workflows that support both structured and ad hoc recognition, so you can control how your users engage with each other.
Sales Incentives
Channel Incentives
Customer Loyalty
Absolutely. We support points-based, tiered, or behavior-driven loyalty programs where members earn program currency they can use to redeem personalized rewards at discounted prices, encouraging on-going loyalty to your business.
Years of Service
Easily! Set up milestone recognition for work anniversaries, with automated messages and reward delivery on a custom schedule.
With our robust years-of-service recognition tools, it's easy to show your members how much you value and appreciate their work, furthering retention and building loyalty.
Travel Incentives
Platform & Capabilities
It’s a global rewards and engagement platform that lets you build, launch, and scale recognition, loyalty, and incentive programs all from one white-label-ready infrastructure.
Our true differentiator is our rewards supply network of trusted international vendors who locally source and deliver rewards in 190+ countries.
Global Reach & Delivery
Yes. We deliver millions of rewards (merchandise, travel, gift cards and more) in 190+ countries, with built-in tax, language, and currency support.
We enable you to reward your teams wherever they may be, without worrying about international delivery, taxes, currency or language support.
We source and supply rewards locally, which means faster delivery to your members, and no international or cross-border shipping, tariffs or duties.
Implementation & Integration
Many partners go live in days using our quick-start templates, modular tools, and robust support.
Through our onboarding process, we can also import data from any previous programs into your new CarltonOne-supported program.
Yes. We meet enterprise-grade standards including SOC 2, ISO, and GDPR compliance, with secure identity management and permission controls. Specifically:
- Data-at-rest is encrypted with AES-256
- Data-in-transit is encrypted with TLS 1.2 and above
- We run annual penetration tests
- We receive annual SOC 2 Type II audits
- Fully GDPR, PIPEDA, CCPA, CASL and PCI-DSS SAQ A-EP compliant
- BCP and DRP is in place
- MFA is enabled for all systems and networks access
Rewards Ecosystem
From the world’s most popular gift cards and merchandise brands to travel, charity donations, mobile top-up, and more, CarltonOne offers millions of reward options in over 100 countries to incentivize performance and encourage engagement.
Automation
Our AI tools drive intelligent recommendations, search, predictive analytics, and automated campaigns to boost participation and ROI.
Through our AI-enhanced storefront, your members get a more personalized shopping experience, boosting your program's ability to engage users and build loyalty.
Partners & Resellers
Ask anything!
Every recognition, incentive, loyalty and rewards program is unique. That’s why we take the time to understand your goals and design a solution that fits perfectly. Have questions about how we can help bring your program to life? Just ask!
While you're here, check out what's new on the CarltonOne blog:
Week 3: World Cup of Rewards

Week 2: C1 World Cup of Rewards

The C1 World Cup of Rewards
347+
Employees
1k+
Clients
190+
Countries
14M
Members
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